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  • Gaining Real-World Marketing Experience in the Classroom

    The FCB is committed to providing its students with a one-of-a-kind, collaborative, and rigorous university experience. As one of the FCB's Executives in Residence, Len Hostetter, assistant professor of practice in marketing, incorporates this real-world outreach into his curriculum and challenges his upper-division marketing students to create a full-scale marketing Read more...
  • Bottoms up! FCB Students and Faculty Mingle at “Mocktail” Party

    On April 3, 2017, FCB's Student Organizations Committee held a “Mocktail” party (aka a mock cocktail party). At the event, students could practice networking skills in a setting that they will encounter upon entering the world of business. MBA candidate Jeffrey Kunkel, a member of the professional business fraternity Alpha Read more...
  • The Grand Canyon Wolf Recovery Project Visits Marketing for Society

    Professor of Marketing, Nita Paden's Marketing for Society class was visited by the executive director of the Grand Canyon Wolf Recovery Project on March 23, 2017. The Grand Canyon Wolf Recovery Project is dedicated to educating the public, and in partnership with other organizations and the community, compelling the leadership of Arizona Read more...
  • FCB Students Receive NCLC’s Outstanding Conference Presentation

    On February 17, 2017 NAU took 102 students to the National Collegiate Leadership Conference (NCLC) in Tucson, Arizona. The annual conference, designed to give student leaders the opportunity to converge, was attended by universities from more than 20 states. Over the course of three days, conference attendees had the opportunity Read more...
  • The Louie Awards Spring 2017: Special Since They are From the Students

    The Associated Students of Northern Arizona University (ASNAU) hosts the Louie Awards to recognize the outstanding NAU students, faculty and staff who exemplify the True Blue NAU spirit. It is an honor that recognizes “unsung heroes” on campus for their commitment to the Lumberjack community. This year's Awards Banquet was Read more...
  • NAU Basketball’s Coggins Finishes Career with Second Academic All-American honors

    Rene Coggins (ACC, FIN, HRM) finished her NAU basketball career with second Academic All-American honors. In an article posted on NAU News March 30, 2017, her myriad of accomplishments were outlined from an academic and athletic career few have touched at Norther Arizona University. Chris Drake, her academic advisor in Read more...
  • Student-Athlete Swim Team Members Chosen as All-Academic Honorees

    The Northern Arizona University swimming & diving team placed 10 student-athletes on the 2017 Western Athletic Conference Winter All-Academic team as announced by the WAC on Thursday, [April 4, 2017]. Two of the honorees are FCB students: Kimmy Richter – HRM Alina Staffeldt – Accounting The commitments of a student-athlete Read more...
  • Alumna Bacus: Learning from the Best

    Lisa Bacus shared skills and lessons learned throughout her impressive career. Jennifer Mitchell, senior lecturer of marketing, realized that students were unsure of how to find jobs in consumer product marketing. She reached out to alumna Lisa Rojas Bacus (’86 MGT and Spanish), executive vice president and global chief marketing Read more...
  • FCB Student Demonstrates Proven Track Record – On and Off the Field

    For the past four years, Aery Earl, a senior business management student, has excelled on and off the athletic field. In addition to competing in long jump and sprints for NAU’s Track and Field Team, Earl has served as a student leader in multiple roles and organizations across campus, including Read more...
  • Krug’s History Impacts Students’ Futures

    On March 3, 2017, Rick Krug, chief creator and founder of TeamDream Worldwide, gave a presentation to FCB business students, “The History of Your Future.” Krug had given this workshop at the Spring DECA conference after which Jonathan Mills, an FCB senior and state president of Arizona collegiate DECA,* asked Read more...
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